Webinar: How Sustainable Lake MGMT Creates Happier, Healthier Communities (1 CE Credit)


Our SOLitude Sales Team


Frank Gomez

Director of Sales

Frank Gomez is the Director of Sales for SOLitude. He is responsible for driving growth in SOLitude’s footprint with a focus on organic growth and increased market share. Frank has more than 20 years of prior experience leading sales teams to both personal and professional growth while working for companies like Cintas, AmeriPride, most recently, 7 years in the Rentokil Pest Division, where he helped lead the West field sales team to consistent year over year growth and multiple President’s Club winners throughout the years.

Originally from Los Angeles, Frank graduated from Long Beach State University with a Business Degree in Marketing. He is a very active professional serving as a mentor and motivational speaker to many of Southern California’s UC/CSU campuses. He also stays active competing in local Crossfit events.

Frank spends the majority of his free time with his family. Frank has been married to his college sweetheart for 24 years and has 3 beautiful teenage daughters. His youngest steals every minute she can as she loves playing golf with her dad.

Alex Adkins - solitude lake management

Alex Adkins

Regional Sales Manager

Alex Adkins is the Regional Sales Manager responsible for much of the Eastern Seaboard of the US from New England to the Carolinas. He comes to SOLitude with a significant amount of experience in inside and outside sales both as a leader and individual contributor. He has developed and deployed sales programs in several industries including commercial agricultural equipment and international logistics. Most recently, he worked in multiple positions with the sales team at Steritech, a Rentokil company specializing in third-party assessments for retail brands across North America. Alex is also a veteran of the United States Marine Corps and served 5 years on active duty with deployments in and around the Middle East and the Horn of Africa. As an infantry team leader, he was part of the final UN withdrawal from Mogadishu, Somalia in the mid-1990s which was the only planned amphibious withdrawal under fire in Marine Corps history.
He and his wife Kim recently celebrated their 20th anniversary and have 3 children, Mason, Maddie, and Caleb. Located near Charlotte, North Carolina, Alex is an avid outdoorsman and enjoys fishing, hunting, backpacking, and canoeing in the US and abroad. He has served in a variety of community service roles over the years including a decade’s service as a firefighter and also as a leader in his church.

José Lazoff

Regional Sales Manager

José is the Regional Sales Manager for the state of Florida. His area of focus is supporting the Florida sales team and their customers as well as working to improve the overall customer experience.

He brings nearly 25 years of experience leading teams that worked with clients ranging from Food and Beverage, CPG industry, Pharmacy, and the retail and wholesale Automotive Aftermarket Industry. By focusing on the sales process and operational excellence, José has coached and mentored his teams to bring in greenfield accounts and establish long-term relationships with his customers.

Most recently, José comes to us from Worldpac, the wholesale arm of Advance Auto Parts, where he was the Regional Sales Manager for South Florida and other large accounts. 

José was born and raised in Puerto Rico and currently lives in Cooper City, Florida, with his wife, three kids, and one dog. When he is not cooking, José enjoys traveling, taking his son to concerts, and spending weekends at his kid’s soccer games.

Meet The Business Development Team

Business Development Team

  • Shannon Junior

    Senior Business Development Consultant, Aquatic Ecologist (WV, Central & Western VA)

  • brendon donnelly

    Brendon Donnelly

    Business Development Consultant (GA, AL, MS, FL Panhandle)

  • Josh Jones

    Business Development Consultant (Northern TX, LA, AR, OK)

  • Cole Kabella

    Business Development Consultant (Southern TX)

  • john phelps bio pic

    John Phelps

    Senior Business Development Consultant, Environmental Scientist (PA, DE, MD)

  • Jeff Moding

    Senior Business Development Consultant (Southwest FL)

  • Kim Niesel, CMCA

    Senior Business Development Consultant (Eastern VA & Eastern NC)

  • Trent Nelson

    Business Development Consultant (NC)

  • Heather Afford

    Business Development Consultant, Environmental Scientist (Northern VA)

  • Gene Doyle

    Gene Doyle

    Business Development Consultant (NY, NJ)

  • jennifer-bonzani

    Jennifer Bonzani

    Business Development Consultant (MO, KS, NE)

  • Gary Wilhelm

    Senior Business Development Consultant (South FL)

  • Katie Pierce - Headshot

    Katie Pierce

    Business Development Consultant (Northern CA)

  • Chase Morgan

    Business Development Consultant (Southern CA)

  • Joe Harms

    Joe Harms

    Business Development Consultant (Central FL)

  • Brendan McCarthy - Brendan Mccarthy

    Brendan McCarthy

    Business Development Consultant (CT, ME, MA, NH, VT, RI)

  • Liz Rocque

    Business Development Consultant, Environmental Scientist (West FL)

  • Jason Jasczak

    Business Development Consultant, Fisheries Scientist

  • jeff-bateman-colorado-bdc

    Jeff Bateman

    Business Development Consultant (CO)

  • David Cottrell

    Business Development Consultant (North FL), Botanist

  • Kevin Murray

    Business Development Consultant (Southeast FL)

  • jacob-hughey

    Jacob Hughey

    Business Development Consultant (Southern CA)

  • Chris Broch (IL, WI)

    Business Development Consultant

  • Headshot - Daniel Benitez

    Daniel Benitez

    Inside Sales Manager

  • Camila Morao bio

    Camila Morao

    Inside Sales Representative

  • Steve Welch - Steve Welch

    Steve Welch

    Inside Sales Representative

  • Laurie Ethridge

    Laurie Ethridge

    Sales Support Lead

Designed and Developed by Peak Seven